Meet the Marketing Arsonists

Katie Langston began her career in sales and marketing over 10 years ago as the highest-paid telemarketer in a commission-only compensation system for “The Classified Advertising Network”, an online source for paid classified ads. An experienced salesperson and marketing professional, Katie has built a successful career as a direct-response copywriter, business consultant, marketing coach, blogger, and newsletter editor, working with small businesses, non-profit organizations, and educational clients.

In 2004, Katie opened her own marketing company. Over the past several years, she has overseen dozens of client accounts, creating and implementing custom internal, external, and internet marketing strategies which have generated literally thousands of leads and hundreds of new customers for clients.

Katie believes in strong, results-oriented marketing, and insists upon consistent measuring and tracking to ensure that campaigns are profitable. “The bottom line is all that really matters,” she says. “Most business owners don’t realize how much money they’re leaving on the table every time they run an ad campaign or promotion. The fact is, you can be incredibly successful if you do it right.